August 8, 2023
Devn Ratz

Business Intelligence (BI) in Restaurants: 6 Tools to Streamline Ops

Business intelligence software gives us a user-friendly way to track and visualize revenue, costs, and customer metrics across locations, kitchens, and events. When integrated with your Point of Sale (POS) system, BI also reduces manual errors. But, there's a lot more going on.

As restaurant owners, you collect a lot of customer data through orders, recipes, and interactions every day. Though, you may not always see the full impact of the information constantly coming from social media, ordering platforms, internal software, etc., etc., etc.

The situation is this: growth in any sector is achievable–with the right knowledge. See how these six business intelligence software tools for restaurants can maximize your current success. Use the strategies inherent in this technology for enhancing your service.

Key Takeaway: Business intelligence tools, to be used effectively, must integrate to transform how owners strategize and sell in an industry defined by big data in restaurants.
 See the business-wide benefits of online ordering platforms with business intelligence tools for restaurants. Get the free eBook today.

6 Business Intelligence Tools for Restaurant Owners

Tracking transaction records, feedback, and inventory, business intelligence tools make it easy to track trends in the hidden relationships between data points and customers. BI software can even extract information social media engagement and third-party online reviews.

In short, business intelligence tools allow you to adjust menu design, pricing, and every element of operations and sales according to customer behavior. This optimizes inventory, staffing, and steers decisions as you rev ahead of competitors.

These six additional kinds of business intelligence specializations for restaurants prove growth—in any industry—remains possible with the correct strategies.

Menu Pricing and Optimization

Algorithms actually tailor prices based on demand and cost. Meanwhile, portion control tools put your intel into practice. To maximize profit margins and maintain customer satisfaction (as well as retention), real-time updating features fit changing market conditions. They show flux in ingredient costs and shifts in consumer demand.

Business intelligence tools analyze in-house, order, and customer data to identify the most popular recipes in your restaurant. This helps an owner create a sustainable menu by keeping popular items, adjusting others, and removing some to stay fresh, relevant, and competitive.

Restaurant owners who use these kinds of data tools to decide on menu offers or prices stay ahead. They make customers happy and improve sales in the long run.

Inventory and Supply Chain Management

Supply chain and inventory management tools plug into POS systems for real-time information for the business weight on your inventory. Its features usually include app automations that schedule alerts and reordering based on the details of source, cost, storage, and stock.

With built-in analytics for consumption rates and shelf life calculations, these systems help ensure that restaurants never run out of their lifeblood: food ingredients. As a result, channels of business intelligence optimize inventory costs, cut operating expenses, and reduce food waste.

Customer Experience and Engagement

Creating an unforgettable dining moment starts with listening. By capturing feedback from customer survey questions, restaurants increase enrollment in loyalty programs and much more.

Integrating such intelligence tools with online ordering systems offers a better view of your patron’s favored behaviors, orders, and promotions. Then, you can craft personalized campaigns and foster repeat visits that truly solidify brand loyalty.

Employee Performance and Management

Your staff acts as the face of your brand. In the background behind them, there hopefully sits a structured tool to monitor hours, gauge performance, and provide feedback. Create streamlined operations with a better look at your restaurant's true performance. That's where employees thrive and customers enjoy unstoppable, smooth service.

To learn more about the cost of labor in restaurant, or explore potential fixes, see our post on cost-saving devices and other tech solutions.

Sales and Profitability Analysis

Your business intelligence and revenue strategy are the essence of enhancing sales. With dashboards, data insights, and food data analytics, owners understand revenue and expenses, offering maximum profitability.

By tracking sales across various channels and dissecting peak hours, establishments can gain a panoramic view of business. These business intelligence tools also target profit sources of true potential. Strategize to tailor your brand for these new sources, and see where the tip leads.

Trend Prediction and Marketing

With predictive algorithms, restaurants anticipate market trends. Many tools come with artificial intelligence for restaurants and machine learning procedures built-in.

Restaurants commanding data intelligence ride out the incessant attack of trends while pulling up their brand voice—and getting more orders into the POS. Each technique and tip-off to industry trends will be different, distinct, and a unique fit for the restaurant owner’s priorities.

These tools are about setting the rhythm of checks and balances you need to win over the culinary world. Equip your business with online ordering platforms with these integrated capabilities.

Best Practices for Restaurant Business Intelligence

Your success as an enterprise restaurant depends on much more than the dishes you serve. Instead as your competition prepares to turn up the heat, the principle of operations become more important than ever.

Try any of these best practices for business intelligence in restaurants. See how your brand could craft an experience that customers can’t help but crave.

  • Prioritize Experiences: Personal, enhanced service brings loyalty and repeat visits. Use customer surveys at restaurants to learn more.
  • Manage Inventory: Minimize waste to maximize profit. You should review and adjust stock based on data insights often.
  • Integrate Deeply: Stay updated with technology. Add online ordering, reservations, and feedback systems for modern customers to communicate with your business.
  • Update Frequently: Educate your staff about key trends regularly. Well-informed teams deliver consistent quality and elevate brands.
  • Analyze Relentlessly: Use insights to drive informed decisions, fostering growth and competitiveness.

To become a brand favorite, using these best practices of adaptable and responsive systems is a start. In general, focus first on your overall strategy before you get concerned with the specifics of operations.

Frequently Asked Questions About Business Intelligence for Restaurants

Are you interested by the transformative power of Business Intelligence in today's digital-first restaurant landscape? So are we.

See the insights BI tools offer, and steer your establishment to unparalleled success through an evidence-based approach. The future of your restaurant's growth may lie within these answers.

Why is business intelligence (BI) essential for restaurants?

Business intelligence (or “BI”) is the combination of techniques, technology, and tools that allow owners and operators to pierce the fog of competing for customers. They light up the market with research findings and other data insights that might be sitting in your POS data, waiting to be uncovered.

After the star-like rise of online ordering, harnessing customer behavior has become an almost super-human task. As a result, most turn to AI-restaurant software tools to streamline the effort involved in mining data for moments of clarity.

How does business intelligence improve inventory management?

Business intelligence guards restaurants and their staff from unexpected upset, ensuring ingredients are stocked, alerts sent, waste managed, and savings boosted. Many systems using BI will alert you to low-inventory items, incoming orders, customer trends, and market surges.

When you want to improve inventory management, a little knowledge becomes a lot of power. Operate like a well-oiled salad, with every ingredient in harmony as it peaks the interest of heartily concerned customers.

Can business intelligence help predict future restaurant trends?

Reliable BI tools are something of a culinary oracle, giving hints at market behavior, revealing future tastes and preferences, while arming you with knowledge. Anticipating food and buying trends are central to its mission.

Business intelligence means you never get caught reacting to situations. Instead every decision at your restaurant becomes a valuable and intelligent response to the conditions at hand—with data and evidence.

What ROI comes from investing in business intelligence at a restaurant?

If you nurture, train, and feed each of your BI tools with rich customer data and healthy integrations, strong ROI will come quickly. Demo online ordering tools to get built-in business intelligence features working for your restaurant.

The resulting ROI shows itself through spectacular savings, added sales, and software insights that help deliver consistent, supported growth cycles for your business.

How can I use business intelligence to enhance customer experiences?

Magnify your customer experience, and reveal the subtle changes from plate to plate, patron to patron, or order by order. BI tools like integrated online ordering bring detail to the table with highlights for favorite dishes, preferred flavors, and right down to ingredient levels.

Learn from every single online order by using online ordering for restaurants. In the evolving story of your restaurant business, use BI tools to infuse business intelligence into your brand’s system supports.

Understand the business intelligence of online ordering integration with custom tools for every enterprise client. Read our free digital guide now.