If you work in restaurant management, you know how important it is to get customers in the door. But what if there’s a way to get customers to come to your restaurant without even setting foot inside? That’s where the Google Food Ordering Platform comes in.
The Google Food Ordering platform is an excellent way for restaurant owners to capitalize on food trends and keep up with the latest restaurant technology. With an integrated order management system, the restaurant manager can easily track orders and ensure they are fulfilled on time.
Key Takeaway: Google food ordering helps restaurants integrate with user's natural experiences of Google Search, Assistant, and Maps to fuel more off-premise business and boost revenue.
Google Food Ordering Platform
Google’s food ordering platform is a service that allows users to order food from restaurants and caterers within the Google ecosystem. You can place orders through the customer’s Google account on any desktop or mobile technology, including smartphones, laptops, and desktop computers. Once an order is placed, the system will send it to the restaurant or caterer for order fulfillment.
What Is Google Food Ordering Platform for Restaurants?
The Google Food Ordering platform is a service that allows businesses to take orders and payments from customers via Order with Google. The platform integrates with Google Assistant, Google Search and Maps, making it easy for customers to find and order food from their favorite restaurants. This allows people to order food directly from Google without going through a third-party app.
Google Food Ordering Platform: How It Works
If you’re a restaurant owner, you may be wondering how Order with Google works. This platform connects your restaurant to potential customers who are searching for establishments selling food online.
When someone searches for a specific type of food on Google, your restaurant’s information will appear as an option. The customer can then click the order online button to your website and place an order.
Benefits of Google Food Ordering Platform for Customers
Google Food Ordering provides customers with a convenient way to order food online. Customers can browse through the digital menu of different restaurants and order their food without having to leave their homes or offices.
For restaurants, Google food ordering can integrate with their systems like any other platform. Omnichannel order management is key for organization, so this is a major bonus.
They accept payments online and allow customers to pay for their orders using their credit cards or PayPal accounts.
Google food ordering platform offers several benefits for customers, including:
- Convenience. Customers can order food from any suitable location at any time of day.
- Selection. Customers can choose from a wide range of restaurants and cuisines.
- Affordable pricing. Google Food Ordering offers competitive prices for food orders.
- Safe and secure online payments. The platform is PCI-compliant and uses SSL encryption to protect customers’ personal and financial information.
Benefits of Google Food Ordering Platform for Restaurants
Google’s food ordering platform helps restaurant owners take their business to the next level. By putting your restaurant menus and order forms on the internet, people will be able to find them more easily. This will make it easier for customers to order from you.
Google’s food ordering platform benefits restaurants in at least six ways:
It increases restaurants’ exposure to potential customers who might not be aware of the restaurant. When someone is looking for a meal, your restaurant will show up as an option, and they can place an order without ever having to leave their current location.
- Increased Efficiency
Order with Google makes getting food delivered via curbside pick up or in-store pick up without hassle. It streamlines the ordering process for customers and restaurant staff by organizing all information in one place.
Customers can easily browse menus and make their selections without relying on the wait staff to take orders, while restaurants can easily track orders and manage their inventory.
- Boosted Profits
Increased efficiency will lead to more satisfied customers (and thus repeat business) and it can also help you upsell. What is upselling? For example, if a customer is ordering a sandwich, you can suggest they add a side or drink to their order with just a few clicks.
- Seamless Integration
Order with Google integrates seamlessly with your existing restaurant POS systems, meaning you don’t have to invest in new POS hardware or off-premise software. What is off-premise? It is a type of software that is not located on the user’s premises but is instead located elsewhere. This can save you both time and money in the long run.
- Improved Customer Service
With Order with Google, customers can view your menu online or via a mobile app before they even step foot in your restaurant. This way, they know exactly what they want by the time they reach the counter, meaning they’re less likely to change their mind (and thus delay other customers).
- Enhanced Marketing Opportunities
It provides valuable insights and data about customers’ ordering habits to help the restaurant better understand its audience. This information can help the restaurant make more informed decisions about menu offerings and eCommerce marketing strategies.
Order with Google allows you to send targeted promotions and coupons to customers who have ordered from you in the past. This can help you increase repeat business and attract new customers. Overall, Google’s food ordering platform is valuable for restaurants looking to improve their operations and reach a wider audience.
Frequently Asked Questions About Google Food Ordering Platform
To create a seamless customer experience of ordering food online, restaurant owners must learn to set up Google food ordering and know what to expect from fees and order tracking. See the most common questions enterprise restaurants ask.
How Do I Set Up Google Food Orders?
Set up Google food ordering features to help customers with easy online ordering for restaurants by integrating with a Google Business Profile:
- Find your Google Business Profile, or sign up for a free Google My Business page.
- Add your restaurant’s information to the address, phone number, and website URL fields.
- Create digital menu ordering in the “Menu” tab by uploading images and descriptions of your food items.
- Process online orders from customers using Google Search, Assistant, or Maps.
- Add restaurant POS integration to centralize Google ordering and maximize off-premise business.
That’s it! You’re now ready to start taking food orders through Google.
Does Google Have a Food Delivery Service?
No, Google does not have its own food delivery service. However, third-party delivery service providers work with Google to deliver food to users’ doorsteps.
Some popular food delivery services that partner with Google include DoorDash and GrubHub. If you’re looking for a quick and easy way to get food delivered to your home or office, Google is a great place to start your search for the best food delivery service experience.
How Much Is Google’s Food Ordering Fee?
Unlike other online ordering software and delivery apps, Google charges nothing to help restaurants receive orders and satisfy customers. Every Google order placed through Search, Assistant, or Maps comes without a fee, commission, or percentage.
Compared to the huge fees and hidden costs of other delivery options, restaurants, and food businesses can offer better pricing while still getting order ordering solutions through Google.
How Do I Check My Google Order?
If you placed an order with Google and would like to check the status of your purchase, there are a few ways you can do so.
First, you can check your email confirmation for details about your order. If you didn’t receive an email confirmation or can’t find it, you can try logging into your Google account to view your order history.
To check orders received, in progress, or on the way, go to My Purchases in your Google Account. From there, you’ll be able to see all of your past orders, as well as the current status of any pending orders. If you’re still having trouble finding information about your specific order, you can contact Google Food Ordering Help for assistance.
Revolution Ordering’s Integration with Google Food Ordering
If you’re a restaurant owner looking for an easier way to take orders off-premise, Revolution Ordering has the perfect solution. Our Google Food online ordering integration allows clients’ customers to order food directly through the Google interfaces they’re already using.
This makes it simpler and faster for your customers to get the food they want while reducing the lead time and effort you spend taking and processing orders.
To be a successful restaurant owner, this is something you will want to keep an eye on and consider implementing in your business. The benefits of using a platform like this are many, including increased exposure for your restaurant and less time spent by employees taking orders over the phone.
We can help you get set up on Google’s food ordering platform so that you can start reaping the rewards. Are you ready to take your restaurant’s online presence to the next level? Schedule your demo.